Product Sampling

Drive Reviews, Trials, and UGC with the Power of Audience

Make your sampling and reviews investment work harder and increase ROI. Deliver personalized product sampling campaigns and distribute at scale to potential customers and a community of passionate brand advocates.

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Your Solution for Always-On Personalized Product Sampling & Reviews

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With Zinrelo, you can easily mobilize targeted consumers to deliver personalized sampling campaigns that spark trials, brand advocacy, and reviews.
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Most importantly, we can help you leverage your sampling efforts, making it more than a simple one-off activity to generate UGC or support product launches that boost sales.
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Cultivate your online brand community in one place as part of a holistic, long-term strategy for customer acquisition, loyalty-building, and generating consumer insights.

Effective Audience Targeting for Digital Product Sampling

Successful digital sampling programs require the right segmentation and targeting. Create progressive profiles of members, continually collecting and adding zero-party data and first-party data. Hyper-segmentation and targeting of audiences to reach the right individual to meet your needs for each sampling campaign and new product launch.

Co-create with your sampling audience

An effective product sampling strategy means co-creation. UGC, testimonials, and reviews can be generated in real-time within the platform as members receive their samples and advanced reporting capabilities make it easy to access real-time sampling and review data.

With our robust integrations including the Bazaarvoice and Power Reviews syndication networks, reviews can be syndicated to seamlessly share consumers experiences across key retail and online channels with all the proper disclosures to streamline your workflow.

Supercharge Your Product Sampling Strategy

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The right product sampling strategy can be powerful for brands looking to generate buzz, drive sales, and foster long-term customer loyalty. By providing potential customers with the opportunity to experience your product firsthand, you can create a memorable and compelling brand interaction that encourages purchase.
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First, we help identify your target audience and select the most relevant products for sampling. Our sampling network opens up the right partners to expand your reach and tap into new markets.
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Next, we develop creative and engaging sampling experiences that showcase your product’s unique features and benefits, while also collecting valuable feedback and customer data. Leveraging your community, social media and digital channels to amplify the impact of your sampling campaigns and encourage user-generated content and reviews.
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Finally, we measure the success of your sampling initiatives by tracking key metrics such as sample requests, conversion rates, and customer lifetime value. By continuously refining your product sampling strategy based on data-driven insights, you can optimize your approach and maximize the return on your sampling investment.

Personalized Sampling

Tailor each sampling campaign with dynamic targeting to maximize trial and relevancy

Social Sharing

Create a groundswell of UGC across social media to increase share of voice and awareness

Review Syndication

Prompt consumers to share their experience on key retail and ecommerce channels to boost conversion

Product Sampling Insights

Advanced reporting capabilities make it easy to access real-time sampling and review data to maximize ROI

FAQs

I want to acquire new consumers through product sampling. Can Zinrelo help?

Yes! For new acquisition, you can activate Zinrelo’s ready-made peer influencers of 1 million+ consumers. Identify thousands of highly targeted consumers to sample your brand in a campaign to create and share rights-approved UGC and reviews that scale across social and online channels.

How is this different/better than other sampling solutions?

Many product sampling companies run programs like try it sampling that are one time, don’t include continued engagement, or are limited to in-store. We help you maximize your marketing strategy and leverage your sampling efforts, making it more than a simple one-off activity to generate UGC or support product launches and creating a holistic, long-term strategy for customer acquisition, loyalty-building, and generating consumer insights.

How does product sampling work?

With Zinrelo, you can easily mobilize your consumers in a branded destination and deliver sampling opportunities to targeted consumers.

Each consumer has their own personalized dashboard with invitations to sample products, take surveys, and connect with other like-minded consumers. When a consumer opts into an invitation, they receive types of product samples and are prompted to share their experience via a product review or social UGC.

How can I target product samples in my community?

Zinrelo’s powerful and dynamic audience segmentation uses zero and first-party data to make sure the right person is trying and talking about your brand at the right time. From personal preferences to lifestyle habits to demographics like age, HHI, and geographic locations, audience customization and activation is limitless.

I want product reviews and five-star ratings on my ecommerce product pages, will this help?

Absolutely! A product sampling community is an always-on fuel source for authentic and high-quality reviews.

With our robust integrations including the Bazaarvoice API, consumers can seamlessly share their experience across key retail and online channels, all with the proper disclosures and monitoring. On the back end, we’ll handle and track all the activity ensuring the highest conversion rates.