About Predator Nutrition
Predator Nutrition is a leading sports nutrition company in UK. Exclusive distributors to many leading brands such as Driven Sports, PES, Body Nutrition, Molecular Nutrition, MTS Nutrition and many more.
Objectives and Challenges
- Engage and gain more repeat purchases
- Maximise enrollments and engagement for Loyalty Program
- Get high quality traffic through word-of-mouth recommendations
The Solution: A Rewards Program
Predator Nutrition implemented Zinrelo’s 360 Degree Customer Loyalty App on its site and launched its modern day loyalty program. Predator Nutrition rewarded points to its loyalty members not just for purchases but also for referring to a friend, reviewing products and following on social media networks such as Twitter, Facebook, lnstagram etc. They offered several exciting rewards in lieu of loyalty point’s redemption including money off vouchers, gym clothing, supplements, shakers, personalized training and diet programs. The program encouraged its buyers to refer Predator Nutrition to their friends/family via Facebook, Twitter, Pinterest or email. In return, Predator Nutrition offered attractive discount of 10% off on their next order along with certain loyalty points. To maximize participations in loyalty program they offered reward points on several customer interactions on site and promoted the loyalty program on homepage and several other site pages.
